BW Update

Posted by Carissa Turner at 10:06 on 30 June 2017

To grow badminton in Wales we have reviewed our current offering across Performance, Development, and Competition. Here are the key updates:
The new Performance System has been in-flight since Autumn 2016 and following an update from Matthew Hughes, Performance Manager to Badminton Wales Board on 21 June 2017, it is evident that we are on track to deliver system objectives on time. 
At its core, the Performance System introduces Regional Academy and Satellite Centre hubs  supported by a team of highly skilled and appropriately qualified and experienced coaches. The System is nurturing and developing talented players in Wales with the aim of returning more medals at junior and senior level at domestic and international competition. 

Regional Academy information can be viewed here.
Satellite Centre information can be viewed here. 

Badminton Wales has aligned its development initiatives with BWF and Badminton Europe, delivering Shuttletime education and coaching sessions across Wales. The approach has linked new members into club badminton and developed new volunteers who are delivering sessions in their schools and communities. 
As much as there is a need to increase the number children playing in clubs in Wales there is also a need to retain players and much success of this has come through revitalising junior leagues. These leagues provide children regular competitive opportunities with players from outside their standard club membership. 
The demand for badminton opportunities across Wales is greater than our resources and as a result we are not able to support the development of badminton directly in all areas of Wales, which is why the partnerships with volunteers, Universities, schools, County Associations and alike are so critical for our sport. 
Our approach to development is closely aligned to the Performance System and Angela Stevens works closely with Matthew in linking development initiatives to Satellite Centres. 
In April 2017 Carissa Turner took up the full time role of Events and Marketing Officer, on taking up this revised position Carissa was tasked with leading a review of the events programme in Wales, this is now complete and being presented to Board in July 2017.
Events, and how we market opportunities to be involved in badminton, are critical to engaging new members, retaining existing members, and getting disengaged players reengaged. As such we will be using the review to design an Events plan for 2017/2018 and beyond that enhances our current offering. 
To design a complete Events plan for 2017/2018 and beyond necessitates a review of Officials in Wales. Officials are a core component to the success of any badminton events calendar. 
Presently, there are a handful of very committed volunteers in Wales spending many hours managing and running our officials programme. Their efforts and experience have been invaluable to the delivery of the Events programme in Wales. 
To grow the Events programme we will need to grow the officials workforce in Wales and we will need to do so within the constraints of limited funding. As such, to help us plan for the future and maximise our resources we are advertising for two roles; Chief Technical Umpire and Line Judge Coordinator. 
These roles aim to bridge the current Umpires Association with Badminton Wales and work hand in hand to deliver change. 
The roles can be viewed here.
For enquiries please email